We work in partnership with Sightseeing Belfast. They operate hop-on/hop-off tour buses in Belfast City Centre. They can be seen through the city’s heaviest traffic flow areas.
This exposure reaches an extremely large and diverse audience. The prominent placement of ads on the exterior of buses ensures high visibility and increased brand exposure, reaching pedestrians, motorists, and public transit users.
These iconic buses traverse various routes and cover extensive geographic areas, allowing advertisers to reach audiences across different neighbourhoods, demographics, and socio-economic backgrounds. This broad reach enhances brand awareness and enables advertisers to target specific markets effectively.
Unlike static billboards or posters, bus advertisements are constantly on the move, providing continuous exposure to audiences throughout the day. Whether parked at bus stops, navigating city streets, or waiting in traffic, buses ensure that advertisements are seen by a captive audience, maximising the effectiveness of the campaign.
This offers you a cost-effective way to reach a large audience compared to other traditional advertising mediums. The relatively low cost per impression makes bus advertising an attractive option for advertisers looking to maximize their marketing budget and achieve a strong return on investment.
Bus advertisements are integrated seamlessly into the urban landscape, providing a non-intrusive way to engage with consumers as they go about their daily routines. They offer a passive and unobtrusive means of communication that is well-received by consumers.
Advertising on buses offers a highly effective way to increase brand visibility, reach target audiences, and generate awareness for products and services, making it a valuable component of any comprehensive marketing strategy.
